I designed an engaging ad campaign for Fat Bastard Burrito, centered around the tagline "It's a Mouth Full," aimed at increasing Toronto sales and expanding customer outreach. The campaign used bold, attention-grabbing visuals and playful messaging to highlight the restaurant's hearty portions and delicious flavors. By focusing on local culture and the brand’s fun, unapologetic personality, the ad resonated with Toronto’s food-loving community, driving both awareness and foot traffic to the restaurant.